Marketing

Find break-even ad spend, convert CPM/CPC/CTR ad metrics, estimate a fair influencer rate and track Amazon ACoS/TACoS.

Use these for advertising and sponsorship math — from a single platform metric to a full break-even scenario.

Break-Even ROAS Calculator
Find the break-even return on ad spend and allowable ad spend from margin, price and fees.
CPM, CPC & CTR Calculator
Convert between CPM, CPC, CTR, impressions, clicks and spend for a single ad scenario.
Influencer Fair Rate Calculator
Estimate a sponsorship rate range from expected views, engagement and usage-rights add-ons — not an authoritative price.
Amazon ACoS & TACoS Calculator
Calculate Amazon advertising ACoS and account-wide TACoS from ad spend, ad sales and total sales.